Marketing Tips Newsletter
Making Your Platforms Accessible & Easy to Use
Hello everyone,
I hope you’re all well.
Today’s tip is a simple but important reminder about availability—specifically, how accessible and user-friendly your platforms truly are.
We all share information across various websites, apps, and social media channels. But the big question is this: Can your audience actually use what you’re sharing?
Before sending out platform links, always have someone help you test them. Ask:
– Is your content accessible for all users?
– Does it work well across all devices?
– Are there differences between operating systems like iOS, MacOS, Android, and Windows?
– If something works better on one system than another, do your followers know which one?
– And if a platform isn’t easy for everyone to use, do you offer the same content somewhere else?
It might sound like a lot to keep up with—
But don’t worry.
Let’s break it down.
Key Tips for Cross-Platform Accessibility
1. Ensure your content is easy to find and use on all devices.
2. If something works better on one operating system, make that clear.
3. Provide alternate access points. If a platform isn’t universal, offer the same or similar content on another, more accessible platform.
Practical Examples
1. Some social media and email-list platforms run better on iOS and Mac devices, while others work best on Windows machines.
2. If you encounter this, explore which platforms support or mirror one another.
3. Make a list of all the platforms you use.
4. Determine which ones work best where.
5. Create a Resources Page with every one of your social media links.
6. Get to know your audience.
7. Do a poll or survey.
8. Collect information about where your followers find you, what they enjoy, and what they hope to gain from your content.
Want to Learn More?
Stay tuned—more marketing and accessibility tips are on the way.
If you’d like help putting these ideas into practice, please reach out.
Happy marketing, and enjoy your weekend!
Patty L. Fletcher – Author and Content Promoter.
About Patty L. Fletcher
Updated November 2024
Patty L. Fletcher is a woman of passion and exploration.
She studies the art of manifestation and is a seeker of knowledge and the wisdom to know what to do with it when it’s learned.
To learn more visit: https://pattysworlds.com/about/
If you have made mistakes, even serious mistakes, you may have a fresh start from any moment you choose, for this thing we call ‘failure’ is not the falling down, but the staying down.
Mary Pickford